OK, so Business Photos and the capability to showcase your business with a virtual 3D Tour is pretty cool, but what are thge benefits and why would you want Business Photos for your business ? Here are some reasons for yo to consider :
1. Raise the Profile of your business
Thousands of people search for local businesses every day on Google (you probably do it yourself). Whether it is restaurants, florists, garages, hotels or other retail shops or local services, people often usually include a “locality as a part of their search criteria. Google is the main source used to find local businesses and having a virtual tour of your business can make you stand out from the crowd and help attract local customers.
2. Haven’t I Been here Before ?
Allowing people to actually see inside your business gives them confidence and it truly feels like they been there before. People tend to develop a preference for things merely because they are familiar with them. People seeing your virtual tour are more likely to visit your business compared to a competitor which don’t have it.
3.Celebrate your Uniqueness
If your business have some unique or unusual characteristics and you believe it could grab attention, a virtual tour is an ideal way to showcase your business. Offering a virtual tour gives the customer a great first impression which can cause Internet users to visit the physical store.
4. Brings your business to life
High quality 360° photos make it possible for visitors to see your premises like an interactive tour. This is likely to increase the amount of new visitors to your Google+ Profile, Google Maps, your business in Google search and ultimately, your business in real life !!
5. Add Google Business photos to your own website and share on Social Networks
Once you have Google Photos in place it is very easy to add a virtual tour to your own website, and also promot the photos and links vioa soclail media (Facebook, Twotter, etc…).
When having virtual tours on multiple websites, such as your Google+ page, Google maps, Facebook and your website – there are many new opportunities for users to share or like your business.
6. Your business shown in the best light
Trusted Photographers have been trained by Google and have proven skills and experience to enable them to photograph your business in the best light. Every single business photo used in your virtual tour is taken in 3 different exposure modes, to ensure that your business in presented in the best possible light.
7. Enhance your business listing
Your Business Photo images and virtual tour will appear on Google search results, Google+ Local, and Google Maps. Web users love clicking on images and seeing inside. So this will surely lead to more people seeing your premises and services and most likely also attracting more customers.
8. Allow potential customers to explore online
Potential customers can engage and explore, walk-through, and truly experience your business. In many cases, this leads them to visit your shop, salon, garage, gym or restaurant.
9. Featured on your own Google+ page
With Google business photos your virtual tour is prominently featured on Google+ Local. If you haven’t already uploaded Point of Internet (POI) photos, your trusted photographer can also update your Google+ listing with new and interesting photos of prominent features in your business.
10. All photos belong to you
The photographer assigns all ownership rights in the photographs (including intellectual property rights) to Business. You get full rights over all the photos and it’s free to use these images on your website, in newspaper adverts, magazines, outdoor advertising or anywhere else you wish. Your trusted photographer will send over all images on Google+ or if you prefer to have images on a disc, that can also be arranged.
11. You don’t need a website
You can take advantage of Google business photos without having a website. All photos will be uploaded to your Google+ page profile.
12. Encourage positive reviews
Having a virtual tour of your business can encourage visitors to leave reviews.
13. More repeat business
With plenty of similar businesses, it’s easy to get lost in the crowd. Having Google business photos certainly help people to recognise the premises and making them more likely to return. Because if they cannot find the address to your premises there will never return.
14. Anyone searching for your services might see it
People searching for services and restaurants in local search are likely to see Google business photos. After all, people love looking into businesses and Google tend to show users what they want to find. Businesses with virtual tours, incoming links and many reviews by users are usually more likely to be shown in Google, Google+ Local and Google maps.